ready to leverage
the power of audio to make an even bigger impact with your business?
We manage podcasts for moms who are coaches, consultants, and digital service providers and want to strategically use audio to reach more people, deliver a next-level client experience, and make more money doing what they love.
TRUSTED BY
TRUSTED BY
the search is over
We're the only podcast management
agency that puts profits first
At Profitable Podcast Company, the profitability of your podcast is the starting point, not an afterthought. It's even in our name!
We specialize in helping moms who are business owners monetize their podcasts so they can amplify their voice, expand their reach AND turn more subscribers into sales.
If you’re ready to be more intentional with your content, discover innovative uses for your audio content, and finally feel like your podcasting efforts are paying off, we’re the team to make it happen. Let’s chat.
I just finished my first launch working with Profitable Podcast Co and let me just tell you: we DOUBLED our launch numbers! Tara & I worked together about 2 or 3 months before we actually launched to plan + strategize the podcast messaging, the podcast episodes, and she gave me ideas I never would have considered on my own. They helped me elevate my podcast in so many different ways.
"We Doubled Our Launch Numbers"
BEATRICE KAMAU, THE SELF LOVE FIX PODCAST
Someone needs to say it
and it's
gonna be me
YOU DON’T HAVE TO AWKWARDLY DANCE IN FRONT OF YOUR IPHONE JUST TO GET YOUR MESSAGE OUT THERE
It’s no secret that consistently creating high-quality content is one of the best ways to connect with your community and generate leads for your business.
BUT IN 2022, SOCIAL MEDIA IS ACTIVELY WORKING AGAINST YOUR BUSINESS, NOT FOR IT.
gonna be me
These platforms were intentionally designed to keep us addicted and coming back for more. Not so that we can fill our cup with meaningful interactions, but rather so we can get our “fix” from meaningless content.
And as algorithms prioritize 10-second videos over anything else, our attention spans are only getting shorter and shorter.
But savvy CEOs know that “trendy” often doesn’t equal “profitable and sustainable”. And that’s exactly why you’re here.
You didn’t get into business to be a content creator. You created your business to be paid for your gifts and the meaningful transformations you deliver for your clients.
And to have that kind of impact and reach, you need more than viral videos that have a shorter shelf life than just-ripe avocados.
You need content that's just as deeply transformational as the work that you do!
YOU GIVE A DAMN ABOUT YOUR PEOPLE. WHICH MEANS…
You believe in prioritizing audiences over algorithms
And that’s where intentional podcasting comes in.
report listening to podcasts every month
More than 1 in 3 Americans
The US podcast market
About 45% of podcast listeners
63% of podcast listener
HERE ARE THE HARD FACTS:
report listening to podcasts every month
alone is expected to surpass $2 billion in revenue by 2023
have an annual income of $75,000 and are listening to podcasts about 7 times per week
have bought something after hearing it promoted on a show
Podcasts are leading the way as the most intimate, impactful & profitable way to connect with your audience.
alone is expected to surpass $2 billion in revenue by 2023
have bought something after hearing it promoted on a show
have an annual income of $75,000 and are listening to podcasts about 7 times per week
As a podcaster, those numbers probably
come as no surprise to you
And anyone who claims that podcasting isn’t profitable hasn’t seen the way we do things.
You already believe in the power of audio. It’s why you started your show in the first place. But as a business owner, you need to be making money from your podcast. End of story.
We’re known for helping our clients strategically integrate audio content across their entire business, so they can nurture leads, make sales, and generate next-level revenue.
We’d love for you to be our next success story.
I was feeling really all over the place with my podcast strategy. I didn’t know how to best leverage it for my sales and launching process. Tara helped me map out all of the content for my upcoming launch and understand how to best leverage my podcast for my listeners and my business. They really help you take your podcast to the next level, so it can be a powerful tool in your business.”
"I was kind of winging it with my podcast."
HAYLEY DAVID, MONEY REBEL: THE PODCAST
Making your podcast really work for your business means so much more than download numbers and inserting a call-to-action in every episode and calling it a day.
Our holistic approach is focused on strategically creating content that maximizes your online presence, builds brand awareness, attracts and nurtures dream clients, and actively closes sales (without you lifting a finger once you put down the mic).
Traditional Podcasting is Broken
But can we let you in on a secret?
A weekly show is just the tip of the iceberg when it comes to truly leveraging the power of audio content.
Which is why we help you turn your podcast into an entire ecosystem of content.
Not only can we actively repurpose your podcast into cross-channel content that generates leads and solidifies your authority, but we also have some innovative strategies up our sleeves to help you simplify your business and better serve your clients.
When you work with us, you will learn to apply the power of audio to:
Your email
nurture
sequences
Your
launch
strategies
Your
evergreen
offers
Your
freebies & lead magnets
Your
high-touch
services
Your client
onboarding
process
Your
courses
& programs
Your marketing
& promotion
efforts
Trust Us
You’ve never seen podcast management like this before
Whether you love to live launch, want to scale an evergreen funnel, or want to book out your done-for-you services, our approach to podcast management is simple:
Our podcast strategies adapt to sales strategy, not the other way around.
It doesn’t matter what services you sell or how you like to sell them, because we don’t believe in one-size-fits-all. We’ll help you find the most innovative and profitable ways to use podcasting in your business, plain and simple.
The coolest thing happened to me today! I had someone who booked an intro chat with me and I have high-end offers. The whole time she kept saying that she is listening to my podcast and just handing on every word. She was so excited to talk to me!
She kept citing the podcast and literally just talked her way into working with me. It was the easiest and most effortless sales conversation I think I have ever had!
"Easiest Sales Conversation I have ever had"
Madeleine Wyke Silva
The $50/hour audio editor you found on a freelancing platform is happy to do a great job, get paid, and move on to the next client. But when you work with us, we become your true partners in content. We’re here to learn your brand inside and out so we can make sure every single episode you put out brings you closer to the vision you have for your business.
WE GIVE A DAMN ABOUT YOUR BIGGER VISION
I mean, sure. Once you’ve finished recording, you don’t have to touch a thing. That’s what stepping into your power is all about. But we won’t just edit your audio and send it off to iTunes. We’ll also turn each episode into a full-fledged content strategy, so you can reach more headphones and get the biggest return from your time behind the mic.
WE DON’T JUST TAKE YOUR AUDIO and run with it
Does your current monetization strategy sound a little bit like, “How can I put a call to action in this episode to try and make some money?” Let’s put a cork in that way of thinking. At CEO PWR, we plan your podcast content (and the way we repurpose it) around your launches, offers, and bigger business goals — not the other way around.
PROFITABILITY IS THE STARTING POINT (NOT AN AFTERTHOUGHT)
We’re not just a podcast management company
I had a discovery call with a lady who was in my Facebook Group. We hopped on a Zoom call and I asked her how she heard about me. She said, "I found you on my Podcast App and it is my FAVORITE!"
Then she signed up for my program!
She probably would have never heard about me and my program if I didn't have a podcast! I just wanted to say thank you!
"She probably would have never found me without my podcast"
Kelly Dunlap
My team and I are known for creating truly profitable podcasts.
If you’ve been struggling to monetize your podcast and find yourself wondering whether all those hours behind the mic are actually worth it, then your ride on the struggle bus ends here.
.
It’s time to take the guesswork out of making money from your podcast and hand the reins over to a team that knows what works.
We can’t wait to help you amplify your voice, build real relationships with your audience, and discover how easy it can really be to turn subscribers into sales.
Oh, and we don’t just talk the talk — we walk the walk
Podcasting is the center of everything we do here at CEO PWR; not only in terms of how we serve our clients, but also in terms of how we promote, run, and streamline our own business.
In fact, we use podcasts to…
Generate leads through easily repurposable content (so I can sit down, record, and get back to spending time with my family)
Get found on Google by repurposing our content and leveraging the power of SEO
Close sales on our high-ticket services (as much as $24,000 in a single day) with an automated sales process that doesn’t involve a single sales call
Sell out our launches with strategic, intentional content that attracts and converts perfect-fit clients
Build community through an intimate form of content that doesn’t force me to spend hours each day on social media
Deliver a stellar client experience with easy-to-digest content that answers our clients’ & students’ questions whenever, wherever
And I truly believe that’s just the beginning. There are SO many ways to leverage podcasting, and my team and I are constantly testing and exploring new strategies… and we’re beyond excited to bring this expertise to your show!
Who are we?
When I think of podcasting, I think way beyond The Joe Rogan Experience or NPR.
The truth is, your podcast is more than a platform: it’s an intimate way to connect with your community and make effortless, aligned sales in your business.
As a homeschool mom of two, CEO of not one but two companies, and aspiring homesteader...I know how valuable your time and energy is.
Hi! I’m Tara, CEO & Founder of The Profitable Podcast Company and The Podfunnel Company
And creating content just for the sake of creating? That’s a big ol’ waste of time, my friend.
The hustle and grind of being a business owner is sooo 2019. It’s time to leverage the power of content that converts and holds an intentional place within the bigger picture for your business — and that’s where we come in.
The Profitable Podcast Management Package
Your time is WAY too valuable to keep editing, producing, and scheduling your podcast episodes on your own. Get back to your life and let us take care of the rest!
We’ll help you produce up to four episodes each month, including descriptions, edits, uploading, and scheduling. Oh, and all of those tech hiccups that make you want to rip your hair out? We’ve got those covered, too.
Most podcast management companies stop here. But *spoiler alert* — we go much, much further.
ONE
The Fundamentals
Every aspect of our monthly management package has been carefully thought out to bring more ease, visibility, and sales to your podcasting strategy.
From elevating your podcast’s vibe to making your content work for you across multiple platforms, we’ll help you deliver a five-star-review-worthy experience each and every week.
HERE’S WHAT’S INCLUDED IN YOUR PACKAGE:
This is where we really shine! We’ll help you take your biggest and boldest ideas and effortlessly turn them into content that echoes through the internet, supports your business goals, and converts subscribers into sales.
TWO
The Strategy (Our Special Sauce)
INCLUDES:
Quarterly content intensives with Tara to help you align your podcast topics with your business goals
Delivering a great first impression with your podcast goes way beyond your audio and content. From elevated cover art to engaging social posts, our team has mastered the art and the algorithm-driven science that goes into creating an incredible podcast experience.
THREE
Design
INCLUDES:
Custom-designed podcast cover so you can grab the attention of new listeners and ensure your podcast matches your brand’s look and feel
The love, attention, and value you pour into your podcast deserve to be heard and seen by as many people as possible — whether they tune in to your latest episode or not! That’s why we make sure to repurpose your episodes across all of your marketing channels, so you can expand your reach and truly maximize your content (without being tied to your phone).
FOUR
Content Repurposing
INCLUDES:
4 Weekly Promotional Videos, Posts, and stories that focus on nurturing your community, prime them for sales, and get them to plug in your latest episode. (Captions included)
Strategic ad creation and placement to ensure we’re always driving traffic to your offers when and where it matters most
Launch event support to help you leverage your podcast as an effective pre-launch strategy and increase conversions (up to one launch per quarter)
Optimized podcast description for all major streaming platforms to help your podcast get found by more listeners
Access to the Frequency Fortune Forum: Optional Community & Mastermind events to explore new ways to dial into the potential of your podcast, diversifying its reach, and amplifying its return on investment.
Custom-designed social media templates so we can create scroll-stopping, perfectly-on-brand promo and value-add graphics for each of your episodes
Podcast landing page audit to make sure we’re giving your podcast a beautiful home on your website and optimizing it for traffic and sales
(Want us to give your landing page and show notes “post” template a makeover for you? Ask about our optional website design upgrade.)
SEO-optimized “blog post” show notes (one per episode) written, edited, uploaded, and published to your site.
Additional clips and content ideas for you & your team to leverage should you decide to.
Think of us as your Swiss Army Knife of content
When it comes to holistic, strategic, and profitable podcasting, you have two options:
You could spend a ton of time and money hiring an audio producer, a social media manager, a content strategist, a graphic designer, a content writer, and more to implement it for you.
Or you could hire a team of specialists who eat, breathe and sleep profitable podcasting, and have the systems already in place to support you.
Spoiler alert — one option is much easier (and more cost-effective) than the other.
"I love knowing it's ranking on SEO"
“I’m so impressed with the blog element. You don’t talk about it enough. Im using it to write emails now and I LOVE it and I know it’s ranking on SEO. People google and find my program and I believe its through the blog."
The Investment
Your First Month:
$2,500
During our first month together, we’ll focus on getting your podcast primed for success.
Instead of producing content, we’ll have a VIP Breakthrough Session where we’ll audit your show, create (or elevate) any show assets, and come up with a plan to optimize your podcast for more reach and more sales going forward.
Your Custom Profitable Podcast Strategy is born here.
Ongoing Management:
$2000
In month two, we’ll start implementing your profitable podcast plan. From producing and scheduling your weekly episodes to turning them into optimized, sales-focused content across your website and other marketing platforms, our team of experts is here to support you every step of the way.
The best news? You can be as hands-on or hands-off in this process as you’d like.
“Podcasting with you is different than just podcasting”
“I really don’t think podcasting has the reputation to represent what YOU turn it into. Podcasting with you is just different. I feel like people see it as an expense rather than an investment designed to get you an ROI. Hiring you is not like hiring a VA or designer. It's like hiring an ads manager. Especially with the blogs & social media.”
Here’s how it works
Use the button below to apply.
1
2
3
step one:
Tara will review your application to make sure that we are a great fit for your business goals and respond to your application within 48 hours.
step two:
Once we’ve both signed on the dotted line, we’ll get started! Month 1 focuses on auditing your existing show, coming up with a strategy to holistically integrate your podcast in your business, and setting up all your new show assets. Then, we’ll start production!
Step Three:
The before
Megan Yelaney is an online business coach and host of The #PrettyAwkward Entrepreneur Podcast. Before working with us, she loved creating her podcast, but she knew it wasn’t generating any sales for her business. She also wasn’t seeing any consistent growth in terms of her reach, and her downloads were stagnating.
The after
Since handing over her monthly management to us, Megan has been able to fully step into her role as CEO of her business. She knew she was at a point in her business where she didn’t want to deal with all of the tech, editing, and repurposing anymore, and now she simply records her episodes, sends us the content, and we work our magic.
But beyond all that ease, Megan has truly tapped into profitable podcasting. She now regularly sees applications for her high-level, 1:1 services and her group coaching program directly via her podcast. She’s repeatedly been told by her clients that her podcast made it easy for them to work with her, and built the trust they needed to make that leap and invest.
Her words, not ours
“Before working with Profitable Podcast Co, my podcast was kind of a hobby. I wasn’t using it as an incredible connection tool for my audience, an incredible way to drive sales or to nurture those leads and build that know, like, trust factor for my high-level programs.
Now, my podcast is such an incredible connection piece for building trust. But the thing that Profitable Podcast Co does so well is to help you look beyond that. They want you to connect with your audience, but they also want you to make money from your podcast. And that’s been so huge.”
Meet Megan, who went from treating her podcast as a hobby to making consistent high-ticket sales
Meet Katie, who was landing new clients within a week of launching her podcast
Katie Ferro is a licensed CPA, CEO of Orderly Accounting by Katie, and host of Profits and Prosecco: The Podcast.
The big idea
Before working with us on her podcast launch, Katie had created an incredible program, Booked out Bookkeeper™ (BOB™), that she was ready to scale. She knew a podcast would be the best way to share her program with the masses, but was intimidated by the tech and the daunting to-do list of doing it all on her own.
The PROJECT
Not only did we work with Katie to create and launch the podcast of her dreams, but we also helped her uplevel her branding and completely overhaul her strategic social media presence.
The results
As a result of her podcast launch, not only did her Instagram following and engagement go up but she also had her biggest month in sales — without launching or taking a single sales call!
Within a week of her launch, she was receiving applications for her BOB™ program directly from her podcast. No DMs, no sales calls. Just the powerful host-audience connection that comes from a strategically-planned-out podcast.
Her words, not ours
“Tara’s team has been the best hire in my business. I use my podcast like Frank’s red hot... I use that shit for everything. It nurtures and converts my lurking audience, it attracts new people to me, it handles my sales efforts, and combats objections...
If you have a business and a message and you want to literally speak and have it accessible in the simplest form - you need a podcast. If you want it done well, you need Tara and her team.”
What our clients love about us
Many of our clients have worked with podcast management agencies before signing on with us. Here’s what they say when we ask them, “Why Profitable Podcast Productions?”
We hire experts who are really, really good at what they do.
Our team has been trained specifically to help coaches, course creators, and other business owners. All content is not created equal - they know our goals and mission and take it seriously. They have spent years training & learning the industry.
We help you attract more of the right clients, instead of trying to speak to everyone.
When your content is intentionally planned out, you don’t just start attracting more clients; you start attracting more ideal clients. Best of all? They come to sales calls informed and ready to invest in your offers.
We offer consults and support in line with your current strategy & needs.
Need help brainstorming topics in the lead-up to your next launch? Want our take on how to improve the way you promote your funnel? Whatever you need, we’ve got you covered.
We help you convert more clients for your launches and/or evergreen offers.
Our clients constantly tell us that buyers cite their podcast as a main factor when investing in their offers. Enough said.
We help you find freedom and flexibility in your content creation process.
Even if you hate batching, we work with you to plan your content in a helpful, non-overwhelming way, without interrupting your flowy or intuitive nature.
We help you stay visible, so you don’t have to show up when you’re not feeling it.
Don’t have the energy to show up on social media for one week? Our cross-platform promotional strategies mean your audience won’t even notice.
You already have the voice and the vision. We’re here to amplify it.
Our podcast management services are designed to help you scale your entire business: not just your sales, but also your visibility, your connection, your message, and your impact.
We help you purposefully plan and produce top-tier audio content and take care of amplifying your message everywhere it matters —
so all you have to do is record with intention then get back to running your business...
Or spending time with those who need it most <3
"It never gets old"
“It just never gets old. This was a pay-in-full auto-enrollment tonight while I was trick or treating with the kids ♥️”
When you fully stepped into the CEO role of your business, it came with a wake-up call: the no-brainer investments are the ones that guarantee we’ll make our money back plus interest.
There’s a reason we don’t hesitate to drop thousands of dollars on Facebook ads, business coaching, or a new sales page: we know that our money is going to come back to us tenfold.
If your podcast feels more like an expense than an investment, it’s time to shake things up
Your podcast can (and should) be the same.
Your podcast should be amplifying your resources, not draining them. That’s the power of a holistic podcasting strategy that’s intentionally designed to support your business.
And that’s what we’re all about.
Share your message, gifts, and passions with the world
Reach and connect with more people on a highly-engaged, highly-intimate platform
Create valuable content for your audience on a consistent basis
Build and nurture a warm audience for your business
Automate your marketing, lead generation, onboarding systems, and more
Consistently generate leads for your offers (who already know, like & trust you)
Spend less time on sales calls, with leads who are a perfect fit for your offers
Get higher completion rates in your programs
Discover new and innovative ways to leverage audio content across your entire business
Focus on delivering transformations, instead of spending endless hours promoting
We want to help you…
We're not just for anybody
Fit is important to us
We work with women who value their time and who know that making the most out of their investment means finding a team they can fully trust to help them amplify their vision.
We’re a good fit if…
We’re not a good fit if…
You have a proven offer that you’re ready to scale
You know your messaging + who you’re selling to
You’re ready to amplify your voice + the things in your business that are already working
You’re excited about the idea of putting intentionality behind your podcast episodes
You want an expert team to amplify your message, without you having to lift a finger
You don’t have a business or your business is brand new
You’re not yet clear on your offer suite and messaging fundamentals
You don’t have an offer that’s ready to scale
You’re hoping a podcast is going to save your business
You expect results without putting in any effort (we can help you plan, and we can repurpose but you have to be excited about delivering the content in the first place!)
Sounds like exactly what you’ve been wanting, right?
We would love to work with you to help you use the PWR of audio to support your team, provide better transformations for your clients, increase your sales, and build the business of your dreams.
We can’t wait to get to know you, your business, and your podcasting needs to see if we’re a good fit. Use the button below to book your no-pressure discovery call with us today.
I don’t have a podcast yet. Can you help me launch one?
I AM NERVOUS TO COMMIT TO SOMETHING WEEKLY. IS THAT THE ONLY OPTION?
I’m brand new to business and don’t have any offers yet. Is podcasting right for me?
Do you offer management packages at a lower investment?
How many clients does your agency support?
I DON’T HAVE A PODCAST YET. CAN YOU HELP ME LAUNCH ONE?
Absolutely! You can find out more about our fully done-for-you podcast launch services here.
I AM NERVOUS TO COMMIT TO SOMETHING WEEKLY. IS THAT THE ONLY OPTION?
I’m brand new to business and don’t have any offers yet. Is podcasting right for me?
Do you offer management packages at a lower investment?
How many clients does your agency support?
I don’t have a podcast yet. Can you help me launch one?
I am nervous to commit to something weekly. Is that the only option?
I’m brand new to business and don’t have any offers yet. Is podcasting right for me?
Do you offer management packages at a lower investment?
The great thing about podcasting - it is flexible! Once a week, biweekly, multiple times a week are all options based on you + your goals. But even if you aren't jiving with a long term commitment our team can help you build a one-and-done podcast called a Podfunnel! Learn about that here.
How many clients does your agency support?
I don’t have a podcast yet. Can you help me launch one?
I AM NERVOUS TO COMMIT TO SOMETHING WEEKLY. IS THAT THE ONLY OPTION?
I’m brand new to business and don’t have any offers yet. Is podcasting right for me?
Do you offer management packages at a lower investment?
Podcasting can absolutely be beneficial for new business owners. Especially if you have the resources to invest in building your community, testing your messaging, and are in it for the long haul. That said, if you are on a budget we recommend taking some time to flesh out your offers, your messaging, and your target audience before leveraging the PWR of podcasting to sell and scale them.
How many clients does your agency support?
I don’t have a podcast yet. Can you help me launch one?
I AM NERVOUS TO COMMIT TO SOMETHING WEEKLY. IS THAT THE ONLY OPTION?
I’m brand new to business and don’t have any offers yet. Is podcasting right for me?
Do you offer management packages at a lower investment?
We do not offer packages at a lower monthly investment. However there are options to save by paying in full. You can reach out to Tara to discuss the details!
How many clients does your agency support?
I don’t have a podcast yet. Can you help me launch one?
I AM NERVOUS TO COMMIT TO SOMETHING WEEKLY. IS THAT THE ONLY OPTION?
I’m brand new to business and don’t have any offers yet. Is podcasting right for me?
How many clients does your agency support?
This is a GREAT question! Our agency is committed to quality and partnership - because of this we "scale" our business through offers outside of the agency. We only ever support 10 monthly management clients at once.
